It’s not only about graphic design
it’s about strategic design.
This is a story about how social media design can create an experience to get people involved with the brand.
According to “The Global State of Digital in 2019”, (by Hootsuite and We Are Social), approximately 3.484 billion people use social medias, which represents 45% of the world population.
Platforms like Instagram and Facebook have become even more important for people’s communication and also for the positioning of brands. 81% of internet users follow brands on social medias and for 27% of them this increases the brand confidence.
Instagram is one of the platforms that receives the most investment in publicity and has become a powerful sales and branding tool. Users can interact with brands organically and overcome geographical or even social barriers.
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what exactly is social media design work?
It’s not just about graphic design, but about strategic design. Assertive communication on a communication channel includes knowledge from 4 areas:
who’s the client
FaçaAgora! is a Brazilian company of the education area that works with online career development products for those who want to be hired, promoted or create the own company; and companies that want to make their teams more innovative.
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STUDENTS HELPED
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COMPANIES HELPED
what to consider about the brand?
According to Marty Neumeier, a branding professional, a brand identity is “the external expression of a brand, including its registered trademark, communications and visual appearance”.
Communication on social medias is a way to differentiate the brand and create an experience that encourages people to get involved with the brand.
The contents tell the story of the brand. In order to have a greater impact, it is necessary to tell this story consistently in all points of contact and in each part of the content.
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Professionalism & excellence.
These are two of the main adjectives that define Aline as a professional.
Absolutely out of the average in what she does. As the CEO of the company shes works for, I can guarantee that it’s an absolutely essential person for us, it’s a constant growth and learning to work with her. For more professionals like this on the market!
Gabriel Machado – CEO FaçaAgora!
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